Winning the Service Game - B. Schneider / David E. Bowen
This text offers guidelines on what it takes to deliver outstanding service. It presents over 50 explicit rules for delivery service quality and it argues that in order to gain competitive advantage in customer service, companies must focus on retaining customers. The book's findings are based on dozens of company examples and a decade of research.
Voor de inhoud: zie foto 2.
Auteurs | : Benjamin Schneider, Professor of Psychology at the University of Maryland / David E. Bowen, Associate Professor of Management at Arizona State University |
Artikelnummer | : BF6715 |
Categorie | : Studie en management / Engelstalige boeken |
Taal | : Engels |
ISBN | : 9780875845708 |
Uitgever | : Harvard Business School Press |
Druk | : 1 |
Jaar | : 1995 |
Pagina's | : 295 |
Bindwijze | : Hardcover, met stofomslag |
Afmetingen | : 16 x 24 x 3 cm. |
Conditie | : Als nieuw |
Verzending | : Pakketpost |
INCLUSIEF VERZENDKOSTEN
