The Golden Age of Advertising - the 50s - J. Heinemann

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Colorful capitalism (Tachen's 25th anniversary special edition) As McCarthyism swept across the United States and capitalism was king, white America enjoyed a feeling of pride and security that was reflected in advertising. Carelessly flooding society with dangerous misinformation, companies in the 50s promoted everything from vacations in Las Vegas, where guests could watch atomic bombs detonate, to cigarettes as healthy mood-enhancers, promoted by a baby who claims his mother feels better after she smokes a Marlboro. In this 25th anniversary special edition, you'll find ads for cars, travel, technology, liquor, cigarettes, movies, appliances, furniture, war bonds, toothpaste, you name it?the full spectrum of products and services available to the eager American consumer. These ads portray an accurate picture of the colorful capitalism that dominated the spirit of the 50s.

het boek staat boordevol kleurenafbeeldingen.

Auteur

: Jim Heinemann

Artikelnummer 

: BF7434

Categorie

: Overig / Engelstalige boeken

Taal

: Engels

ISBN

: 9783822840900

Uitgever

: Taschen

Druk

: 1

Jaar

: 2005

Pagina's

: 352

Bindwijze

: Hardcover, met stofomslag

Afmetingen

: 17 x 22.5 x 4 cm.

Conditie

: Als nieuw

Verzending

: Pakketpost

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